Animation Mistakes to Avoid in Your Next Video Production

Video production can be used in a plethora of situations, and it can give your business a leg up by expanding on your marketing efforts. Just remember to make it obvious that the video is associated with your brand, keep the message clear, and hire Tucson video production pros so you can produce great quality videos.

Failing to Represent Your Brand

Putting out an animated video, or even a GIF, can be a great idea for your company, but only if you do it right. Too many businesses make the same mistakes, and one is failing to use the brand’s image. When someone sees your video production, they should immediately associate it with your brand. This means you should use the colors, logos, and images that people recognize as aspects of your business’s identity.

Convoluting the Message

Some people get too involved with an idea and eventually convolute the initial message they were trying to get across. It’s best to err on the side of simplicity, making it easy for viewers to understand what they’re looking at and what it means. No matter how grand your idea may be, you need to make it digestible for your target audience. Try to keep your video production as simple as it can be, and focus on what you want the viewer to take away from it.

Doing It All Yourself

If you aren’t a specialist in animation or video production, then work with someone who is. Releasing a subpar video can end up hurting your business rather than helping it. Avoid mistakes by hiring the professionals to help you through the video production process.


Tucson video production isn’t something you can just jump into and perfect immediately, which is why it’s nice to have the Film Creations team on your side. Working with us ensures that your project comes out just the way you wanted it to, so call (520) 624-4444 or visit our website for details.