Adding SEO Value to Your Company’s Videos

Many people are visual learners, and flashy images and videos can be great for capturing people’s attention. However, you’ll also need some SEO chops to make sure your Tucson video production is seen. Here is a brief overview of adding SEO value to your company’s videos.

 

Why Your Videos Need SEO Value

Videos can be great additions to your website or blog, but they can get tricky when it comes to search engine optimization, or SEO. There are many ways you can connect and engage with your users, and videos can be particularly effective. They can teach you how to swing a golf club, show you why you should buy a certain type of appliance, or even teach you about the company you’re thinking about working with. For people to see your video, it needs SEO value.

 

Using Transcriptions

Having SEO value means showing up earlier on a given search engine. While videos can be great for users, they might not do much for your SEO ranking if the search engine’s crawlers cannot understand them. This is why it helps to provide transcriptions of the audio that occurs in your video. Engine crawlers can look through these transcriptions to adequately and accurately index the pages on your website.

 

Allowing for Embedding

Another great way to add SEO value to your company’s videos and maximize your exposure, allow your clips to be embedded. When a reputable business links to your website or embeds your video on their page, this can improve your SEO ranking.


In order to make the most of your videos, you should think about what you can do to add SEO value. You’ll also need high quality Tucson video production, however, so be sure to call Film Creations at (520) 624-4444. You can also visit our website to learn all about our video production services today.