Don’t Make These Green Screen Mistakes

Green screens allow filmmakers to combine two different images into a single, seamless frame. This process, which is referred to as chroma keying, is very popular for many film production studios. Through the magic of a green screen, you can place your actor in a new environment or place two characters side by side. To […]


Use These Common Marketing Techniques

Marketing isn’t random. It looks at trends and statistics to find out what works and what doesn’t work, so you can increase your outreach and gain more customers. Making commercials, individualizing your brand, and reaching out on social media are all examples of everyday tactics. Continue reading and learn to use these common marketing techniques. […]


See How Color Psychology Can Influence Your Company’s Image

When you’re working on your company’s image, you have to think about the subtleties that can affect how the public perceives you. Your color choice may cause your viewers to feel a particular way, and attractive combinations can make your advertisement flashier and help to build your brand. Keep reading and see how color psychology […]


Simple Tips to Improve Your Brand

Creating a memorable and engaging brand identity is a great way to boost your business and improve sales. Along with revamping your logo and creating targeted marketing, you can also help to maximize your brand potential with engaging video production and marketing films. If it has been a while since you last focused on your […]


Don’t Make These Mistakes When It Comes to Your Brand

Branding can make or break your business. While a great brand identity can help to improve sales, faulty branding or advertising may hurt your profitability. With video production services and other branding tools, you can rest assured that you are taking all of the right steps to promote your business. Here is an overview of […]


What Is SEO and How Can You Use It?

If you are researching new and innovative ways to market your business, you may have encountered the term SEO. SEO stands for Search Engine Optimization, and business that rely on SEO marketing strategies are able to boost their online presences while attracting new customers. A video production firm will be able to help you create […]


How Music Can Affect Your Company’s Brand

When you create video advertising for your company, you should make sure that you choose a quality soundtrack. In fact, the music that you choose for your digital marketing videos can have a major impact on how customers perceive your brand identity. A team of video production specialists will be able to help you choose […]


What Colors Should Be in Your Next Marketing Video?

There are many factors to consider when shooting a marketing video, and some are more obvious than others. One factor that some people tend to forget about when filming is the colors that are included. Color can make a huge difference, so keep reading and think about what colors should be in your next marketing […]


Don’t Believe These Myths About Training Videos

A training video should be informative, and it should build confidence in the viewer. However, there are some misconceptions about training videos that you shouldn’t buy into. Look ahead and don’t believe these myths about training videos.   Videos Should Always Be Short We’ve condensed our sentiments into 140 characters and our albums into singles, […]


Have You Seen These Myths About Super Bowl Commercials?

Advertisers spend more money to advertise during the Super Bowl than they do during any other time of the year. If you want to take advantage of this peak advertising season, you may want to contact a video production company that has a location in your area. To help you get started on your advertising […]